On Demand Conference’s Marketing Keynote Panel to Offer Insights on Industry Trends and Marketing Priorities

“The combination of affordable color and multi-channel campaign marketing solutions along with integrated marketing dashboards is helping the savvy print service provider transform into a more profitable marketing services provider (MSP),” commented Pellow.

According to the CMO Council’s Annual Marketing Outlook report of Chief Marketing Officers, the majority of marketers noted that their top goals are to qualify and measure the value of marketing programs and investments, improve the efficiency and effectiveness of the marketing organization and grow customer knowledge, insight, and dialogue.