Presstek DI Presses Facilitate Differentiated Services and Development of New Profit Centers for Mail Industry

Most recently, Catawba Print & Mail, a leading North Carolina printing and direct mail facility, installed a Presstek 52DI digital offset press to expand its print offerings and add four-color digital offset printing to its portfolio of traditional print and mail services.

“To grow our business we decided to add digital printing services in order to provide a cross-functional, turnkey print and mail package for our existing mailing customers,” said L.F. Miller, president and owner of Catawba Print & Mail. “We selected Presstek’s 52DI, which allows us to provide superior digital offset printing. Its high level of automation, 300 lpi printing and 52 cm format enable us to deliver unsurpassed speed and quality – ultimately helping us to improve our basic customer service and revolutionize our business. The addition of the Presstek 52DI will take us to the next level of printing and direct mail services, enabling us to successfully do more business in an increasingly competitive industry.”