An On-demand Book Boom?

To print books, Lulu uses Xerox DocuTechs and Nuveras in its hubs around the world. Xerox iGen3 printers handle cover printing.

If you want an example of what customers see on the site, my book is here: www.lulu.com/content/638426

On another note, you may notice some prominent names among the writers in this issue. Industry heavyweights Barb Pellow and Frank Romano have brought their incisive perspectives to our pages. Pellow, in fact, will be offering her insights throughout the year as an IPG columnist—and few know more about this industry. She has worked at (take a deep breath) Kodak, Xerox, Indigo, IKON, R.I.T. and CAP Ventures. We welcome her observations.