An Integral Auxiliary

University departments aren't required to use Auxiliary Services, but the in-plant does what it can to attract new customers.

"We do a lot of in-house training and seminars for potential customers—for the people within the departments that are buying printing on the outside," notes Squires.

This training runs potential buyers through the prepress gamut to show them how to better prepare jobs so the finished product matches their expectations. Buyers are also shown how the printing process works.