After a thorough vetting process during which it researched all of the sheetfed press manufacturers, Amway's in-plant in Ada, Mich., has installed a new six-color, 41˝ KBA Rapida 106 UV press. The global manufacturer of nutrition, beauty and home products, and one of the world’s largest direct selling businesses, is using the new press to increase its packaging output for its family of brands and to create unconventional, eye-catching designs for its popular products.
Installed in August, the Rapida 106 UV press will support Amway’s continued growth by printing all of its internal marketing materials including instruction materials, brochures and pamphlets. Amway has also gained productivity with its new KBA press since it replaces three existing presses from a different manufacturer.
“The speed, technology and integrated closed loop color control in the KBA press allowed us to consolidate multiple presses into one press capable of handling both our packaging and printing needs," notes Amway's Jon Collins. "The training, service and overall support has been outstanding with KBA.”
Amway is a $10.8 billion direct selling business. Top-selling brands are Nutrilite vitamin, mineral and dietary supplements, Artistry skincare and color cosmetics and eSpring water treatment systems—all sold exclusively by Amway Business Owners. Global sales in 2014 made Amway the number one direct selling business in the world, according to the Direct Selling News 2015 Global 100.