In a very insightful session on best practices during the ACUP+ 2024 conference, three managers (Sacramento State’s Laura Lockett, Lisa Scott from Yale University, and Donna Horbelt from the University of California, Davis) offered many useful best practices tips on pricing, equipment replacement, budgeted hourly rates, and equipment planning. Scott noted she keeps a detailed spreadsheet that shows the expected life of each piece of equipment, so she knows well in advance when it needs to be replaced, and can prepare her management.
Scott noted her operation is currently installing MIS and Web-to-print software, and offered some words of caution: “Don’t go out and buy anything until you get your IT people on board,” she said.
Market Your In-plant
They stressed the importance of marketing your in-plant and listed a number of ways to do so: tours, presentations to university groups, social media, customer testimonials, and especially printing calendars with the in-plant’s information on them. Customers really love calendars, they all agreed.
They also recommended being involved in campus new employee orientation events, to market to newcomers right off the bat.
The three also discussed the importance of improving the morale of your team. Lockett recommended asking them about their goals, and offering them training that will help further their careers. But also, she said, make sure they enjoy their work.
“How do you make each day fun? Laughter gets us through the day,” she said.
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