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Macro noted that today's most successful commercial printers offer numerous services beyond printing, such as data integrity analysis, list fulfillment, copyrighting and editing. In-plants should also expand their portfolios.
Open Mike Session
Following the panel presentations, the floor was opened to discussion. Scott Keeney of the University of Virginia wanted to know how schools like LSU were able to do so much insourcing without getting complaints from the printers in their communities that a state-funded operation was stealing their work. ACUP host Rick Wise noted that, yes, in-plants are competing for work, but competition is part of life in the printing business.
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