Ace Scores New Color Gear

"We want to capture as much or all of [the work] if we can," explains Salinas.

The in-plant has an annual budget in excess of $10 million. Revenue from insourcing has grown considerably in recent years. Insourcing commercial work helps defray equipment costs and accelerates the return on investment.

Smaller printers often buy Ace's printing services. Ace prints newsletters, marketing materials and posters for the likes of the American Academy of Pediatrics, Bank One Corp. and Motorola.