AARP: Not Your Grandfather’s In-plant
With a full lineup of digital and offset presses churning out millions of pages a month, the in-plant at AARP is a long way from retirement.
Getting the Word Out
One would think that every department at AARP would be using Peterson's shop, but as with many other in-plants, the audience isn't necessarily a truly captive one.
"We pretty much have all the equipment we need," says Peterson. "Now we need more customers."
Peterson's being as proactive about that as she has been about getting the right mix of equipment in the shop.
- Companies:
- Heidelberg
- Pitney Bowes
- Xerox Corp.
- People:
- Pat Peterson
- Peggy White
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