In-plants Bring Value to Colleges and Universities
A new white paper sponsored by Océ North America offers in-plants 12 recommendations for success.
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Aggressive Self Promotion. Educate your clientele about the possibilities offered by today's technologies. One enterprising manager sent personalized mailers to a couple hundred campus decision makers with a small message about the value of personalization. "The first day the mailer went out," he reports, "we got three calls from departments that wanted to take advantage of the opportunity. If you don't do this, someone else will."
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Cary Sherburne
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