New Strategy at Ole Miss
A new Kodak NexPress 2500 has brought big opportunities to the University of Mississippi, including the ability to personalize recruitment materials.
“Personalized information makes it more attractive and makes people feel like they are being personally addressed,” Seaman contends. “You attract more donors who haven’t given before, and then the donors that have given before are increasing their contributions.”
Printing and Graphic Services, with its tag line “One Source – Many Solutions,” can now print digitally on heavier stocks, which is going to help with producing jobs like hang tags, VIP parking passes and pocket-sized game-day schedules for the university’s athletic teams. And with the addition of a NexGlosser glossing unit, these products will be more durable and user friendly. That will be a welcome upgrade for dedicated Ole Miss sports fans.
- Companies:
- Eastman Kodak Co.
- EFI
- Xerox Corp.
Related Content
CTP Comes to Ole Miss
Ole Miss In-plant Helps Presidential Debate Shine
From England to ‘Ole Miss’
From Five to Three: Georgia In-plant Boosts Quality, Cuts Costs, Trims Fleet
Sponsor Content
Major Digital Press Upgrade Retools Houston Metro for Success
In-plant Installs Two Nuveras Despite Xerox Plans to End Manufacturing
Comments
