A New Dimension at Missouri State University
“We had customers saying, ‘Wow,’ ” McCarty reminisces. “One lady turned around to the designers behind her and said she wanted her job to look like that next year.”
While the focus group session went well, McCarty says that convincing MSU’s hierarchy to approve the press was a long, challenging process. In the end, though, his efforts paid off.
- Companies:
- Eastman Kodak
Cory Francer is an Analyst with NAPCO Research, where he leads the team’s coverage of the dynamic and growing packaging market. Cory also is the former editor-in-chief of Packaging Impressions and is still an active contributor to its print magazines, blogs, and events. With a decade of experience as a professional journalist and editor, Cory brings an eye for storytelling to his packaging research, providing compelling insight into the industry's most pressing business issues. He is an active participant in many of the industry's associations and has played an essential role in the development of the annual Digital Packaging Summit. Cory can be reached at cfrancer@napco.com